The Icon Casa, JVC
The Icon Casa is a six-storey freehold residential building in JVC District 11, Jumeirah Village Circle, developed by Tarek Zouhair El Mdaka's The Icon Casa Properties and completed in Q4 2019. It offers studio, one- and two-bedroom apartments named after world cities. Royale Stays manages JVC short-term rentals from a fee starting from 15%.
Developer
Tarek Zouhair El Mdaka / The Icon Casa Properties
Storeys
6
Completed
Q4 2019
Unit types
Studio, 1 & 2BR apartments
About The Icon Casa
The Icon Casa is a six-storey freehold residential building in JVC District 11, Jumeirah Village Circle, developed by Tarek Zouhair El Mdaka under The Icon Casa Properties, a Dubai-based developer. Construction began around January 2017 and finished by Q4 2019.
The building offers studio, one- and two-bedroom apartments, with units named after world cities such as Madrid, Bogota and Puerto, per Bayut's building guide. Studio units range from 441 to 531 sq. ft, one-bedroom apartments from 800 to 1,150 sq. ft, and two-bedroom apartments cover around 1,566 sq. ft. The Icon Casa is part of a small numbered family of similarly branded buildings by the same developer in JVC, including The Icon Casa 3 (District 12) and The Icon Casa 6 (District 11, still under development) — each a separate, independently developed building.
Location & Nearby Landmarks
The Icon Casa sits in JVC District 11, part of Jumeirah Village Circle. Per Propsearch's drive-time estimates, it is roughly 20 minutes from Dubai Mall, 15 minutes from Palm Jumeirah, 17 minutes from Burj Al Arab and 19 minutes from The Walk JBR, with Dubai International Airport around 26 minutes away and Al Maktoum International around 32 minutes. Nearby green spaces include Rihan Park, Dokhon Park and Sabar Park, all within a few hundred metres, along with a Cinepolis cinema at Circle Mall about 0.8 km away. The Icon Casa is one of several JVC buildings Royale Stays covers, including The Residence 6, a nearby Orient Gate Real Estate tower.
The Icon Casa joins Royale Stays' wider JVC Building Guide cluster alongside Diamond Views 2, Kensington Manor and Regina Tower, other freehold JVC buildings Royale Stays covers.
Unit Types
Studio units range from 441 to 531 sq. ft, with a combined living, dining and sleeping area, an open kitchen and a built-in wardrobe. One-bedroom apartments run 800 to 1,150 sq. ft with an en-suite bathroom, a built-in wardrobe and a private balcony. Two-bedroom apartments cover around 1,566 sq. ft, with two en-suite bedrooms and a balcony; some include a maid's room and study. No floor plan diagrams are included here: floor plans are typically the developer's or broker's proprietary material and aren't reproduced in this guide.
Amenities
Amenities at The Icon Casa include a gym, a swimming pool with a separate children's pool and play area, 24-hour security with CCTV, covered parking with one reserved space per apartment, high-speed elevators, central air-conditioning, onsite maintenance, 24-hour concierge and guest services, a pet-friendly policy and in-unit fire extinguishers. Four ground-floor retail units operate within the building itself, including a mini-mart and salons, per Propsearch.
Transportation & Access
JVC has no on-site Metro station, so most residents and guests rely on a car, taxi or ride-hailing app. Sheikh Zayed Road and Al Khail Road both provide manageable access to Dubai Marina, Downtown Dubai and Palm Jumeirah, and both Dubai International and Al Maktoum International airports are reachable without crossing through the city centre.
Rental & Price Trends
Royale Stays has not independently verified building-specific pricing for The Icon Casa, so the figures referenced here are portal-aggregated data (Property Finder, fetched 2026-09-03) rather than independently confirmed. Property Finder's own listing page for the building shows an average rent near AED 70,600 per year and a price range of roughly AED 73,000 to AED 105,000 per year across its active listings. JVC's broader affordability relative to Marina, Downtown or JBR remains a core reason for sustained investor and tenant interest, and The Icon Casa's mix of compact studios and larger one- and two-bedroom units gives owners flexibility across tenant segments.
Anyone evaluating a unit at The Icon Casa specifically as an income property should treat these portal-level figures as a starting reference point only and confirm actual achievable rates for the exact unit and layout before committing. Owners weighing a specific unit's earning potential can run their own numbers through Royale Stays' Dubai property ROI calculator.
Airbnb / Short-Term Rental Income Potential
Short-term letting anywhere in Dubai, including at The Icon Casa, requires a DTCM holiday-home permit. An owner would need that permit in place, along with confirming the building's own short-term letting policy, before listing a unit.
The Icon Casa's mix of studio and one- and two-bedroom apartments suits a broad range of guest types, from solo travellers and couples to small families, and its onsite gym and pool add to guest appeal. Royale Stays manages the full furnishing, photography, pricing, check-in and guest communications for owners at JVC buildings like The Icon Casa, from a management fee starting from 15%.
Questions